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India’s leading enterprise security brand selected Zaggle Propel to digitise the channel partners incentive program

A global leader in enterprise security and anti-virus software relied on their channel partners to drive sales across the country. Incentivising them commensurately became the need of the hour.

Channel Partner Incentives Software, Rewards & Recognition, Channel Partner Incentives, Channel partner Loyalty Programs, customer loyalty program, e-loyalty program software, Incentivize Distributors, B2B Channel Program, Influencer Loyalty Program

Problem Statement

The organisation was actively looking for a multi-layered channel partner incentive program for pushing sales of the anti-virus product. Due to lack of an onboarding & claims management platform, they faced an increase in operational costs and time. Additionally, incentive computation and reporting became a tedious task for them.

Solution

Zaggle Propel was chosen for setting up a whole platform for channel partners ranging from onboarding, claims registration, approval process, enabling partners & giving out sales incentives. They were able to define metrics/KPIs and reward from a diverse rewards & redemption catalogue.

  • Channel Partner onboarding and KYC
  • Submit new claims, get multi-layer approvals
  • Customized and complicated metrics-based rewards module based on KPIs, criteria, conditions, scoring and rewards
  • Partner Training, Resource Library
  • Reports and Analytics - Performance Tracking, Competitive intelligence, Partner segmentation, Sales Analytics and many more

Outcome

After implementing Zaggle Propel the company was actively able to manage their channel partner programs with seamless onboarding, swift claims management, comprehensive & objective incentive computations and functional real time insights with analytics.

Increase in Sales Revenue

20%

Reduction in Partner attrition

7%

Increase in compliance w.r.t claims

30%

Overview

Industry:

Computer Software

No. of Employees:

520+

Offered Solutions:

- Onboarding Platform

- Claims Management

- Metric based configurator for incentives computation

- Reports & Analytics

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